Name: Morgan Calton

Age: 28

Title: Producer

Can you describe your role at the 11Eleven Project?

I’ve been on the project for around 15 months now and it’s fair to say I’ve covered most areas in that time. So you name it, I’ve probably done it!

What does the number 11 mean to you?

It’s one louder. (If you haven’t seen This is Spinal Tap…well, then you should)

What can you tell us about the London offices?

Ha! Well I’ve been splitting my time between working from home and an office that belongs to my dad’s distribution company on a lovely pedestrianised street in the heart of London – when it’s just a team of one, you can be pretty flexible with where you sit down and get on with it!

Do you have any rituals you do when working on the project?

I like to start my day by drinking my body weight in coffee. I have a espresso machine in my kitchen here, so if I make it through the rest of the project without a caffeine-induced heart attack, I’ll see that as a bonus.

Do you have a favorite quote or saying?

“Success is not final, failure is not fatal: it is the courage to continue that counts.” (Winston Churchill – just one of his many, many quotes that I love!) – close runner up: “Morgan, can you proof read this?” (Most people in the office)

What is your favorite thing about the project?

The ambition that’s driving it. We have had so many great people working for us, even for a short time. Everyone is volunteering on the project and sometimes the work that people put in when they’re not getting paid really shows the character that they possess. I’m happy to say, the majority of the people we’ve had on board have been fantastic in that sense. Also, the fact we’ve gotten this far, very much against the odds. We’re a very determined (read: stubborn) bunch here!

What’s been your most memorable moment so far? 

In the lead up to 11/11/11, I spent (along with Danielle Lauren and Alex McCann) pretty much 5 days straight in the office. The office bean bags became beds for sporadic naps, otherwise it was just trying to do as much last-minute promotion as possible and then keeping an eye on what was going on around the world on the day, with timezones meaning it actually lasted 48hours for us. By the end, we were still going thanks to pure adrenaline (and a bit of tequila), although our sanity had taken a bit of a pummelling. Great times though!

Finally, what are you going to do when the project is finished? 

I’m going to go AWOL for a couple of weeks and leave my phone locked in a cupboard so no one can contact me. Then it’ll be time to start the next project